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Dr. Eisha Khan and Dr. Shubham Agarwal
Big Data, powerful computers, and intricate ecosystems all combine to give businesses previously unheard-of opportunities to create data-driven, revolutionary insights. Business Analytics teaches how to apply business analytics to sift through a growing amount of data and enhance an organization’s capacity for decision-making. The book, which examines the principles, methodologies, applications, and emerging trends that professionals in a variety of industries need to be aware of, covers the core areas of business analytics. These are only a few instances where analytics can be used for good, such as improved fraud detection through visual analytics or improved infection risk prediction for patients in hospitals. There is a demand for a trustworthy textbook and reference on the subject since the field of business analytics continues to develop quickly. This book fills that demand and is appropriate for senior undergraduates as well as graduate students. There are seven chapters in the book.